Step 4 – Set your brand voice
Published
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onboarding
brand-voice
tone
messaging
In this step, you choose how Herbot should sound when speaking to students. The tone you choose shapes the style of messages, not the accuracy.
Available voice options
- Friendly – warm and welcoming.
- Professional – clear and direct.
- Supportive – gentle and encouraging.
- Conversational – relaxed and chatty.
Example
A university might prefer Professional while a short-course provider may choose Friendly or Conversational.
Tip
You can change your brand voice anytime from your settings. Start with whatever matches your website and marketing tone.